About
me
Ricardo Garcia Kuba
I’m a Brazilian Senior Brand and Marketing Designer with a background in advertising, digital design, and user experience.
I specialize in creating visual systems and digital experiences that combine strong art direction with strategic thinking.
Over the past 8+ years, I’ve built my career working at leading creative agencies and companies, developing campaigns, brand identities, and digital experiences for global brands.
BACKGROUND
I’ve worked with companies such as Budweiser, Stella Artois, Corona, Pepsi, Johnson & Johnson, Bayer, Novartis, and Samsung Ads.
My experience spans advertising, healthcare, retail, and technology-driven environments.
EXPERTISE
My work sits at the intersection of brand, marketing, and digital experience.
Core areas of expertise:
• Brand identity and visual systems
• Marketing design and digital campaigns
• UX and interaction design
• Art direction and visual storytelling
• Multi-channel design (digital and physical)
APPROACH
I approach design as a balance between clarity, strategy, and visual impact.
My goal is to translate complex ideas into intuitive and engaging experiences, ensuring that design not only looks good but communicates effectively.
I enjoy working in multidisciplinary teams, collaborating with strategists, developers, and marketers to deliver cohesive solutions.
TOOLS
Figma • Adobe Creative Suite • After Effects • Blender • Generative AI tools (Midjourney, Firefly, ChatGPT)
Currently based in São Paulo, I’m open to opportunities in Brazil and remote roles with international teams.